STRATEGIC OBJECTIVE
As a workplace pension scheme set up by the government, NEST makes sure that every UK employer has access to a workplace pension scheme that meets the requirements of the new pension rules. They also offer other high-quality features to help their members and advisors; whether it’s savings, helping other clients, educate on retirement etc.
Based on relative achievability and incremental benefit to the member in 2017, NEST identified a number of initiatives that would benefit its membership, as well as support better scheme outcomes. For instance to:
1) Improve the overall member experience
2) Develop a fully mobile experience
3) Agile, insight led digital strategy
4) Build digital capabilities.